Project Wild Thing
Project Wild Thing is where it all began for us and it remains at the heart of what we do, opening hearts and minds to the issues that we face. Check out the trailer below and if you're inspired why not get your community or school together to run a community screening and get all your friends talking about it and taking action.
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Watch the film now
You can watch Project Wild thing right now on your device, via Vimeo.
Filmmaker David Bond is a worried man. His kids' waking hours are dominated by a cacophony of marketing, and a screen dependence threatening to turn them into glassy-eyed zombies. Like city kids everywhere, they spend way too much time indoors - not like it was back in his day. He decides it's time to get back to nature – literally.
"THIS FILM WILL CHANGE YOUR LIFE"
— Patrick Barkham, The Guardian —
The story behind the film
The journey started in 2010 with film-makers Green Lions exploring a film approach to an emerging issue coined ‘nature deficit disorder’ in kids. A collaboration formed with the National Trust who were also looking at the issue and through the Britdoc Foundation support for the development of the film and movement has gathered along the way from RSPB, Play England, Play Scotland, Play Wales, NHS Sustainable Development Unit, TFT, Woodland Trusts, AMV BBDO and Arla foods.
In summer 2012 Greenlions formed a collaboration with Good for Nothing, helping co-create the foundation of David Bond's nature marketing program, this was supported by generous contributions from the Do Lectures, TYF Adventures, Eden Project and Al Kennedy.
In the autumn of 2012 the Natural Childhood Summit hosted by the National Trust brought together hundreds of organisations to explore the challenges and issues more widely and collaboratively.
Project Wild Thing emerged and thousands of people pledged to support the project a year before the film launched.